Meet Linda

Hi, I'm Linda Sparks…and I love Business! I love the idea of business. I love all the pieces and all the parts…and how each and every one impacts the success of the whole shebang! For over 25 years I have made my living as a Business Development Consultant. (I started very young!) Yes…I actually have the privilege of waking up each morning and doing meaningful work that I love—and getting paid for it. Wow.

By nature, I am a performance guru. My calling is helping others do their best work. Enterprise has been my arena for as long as I can remember.  My formative business years were spent in B2C sales until I stumbled into my preferred environment B2B sales. And then—this life-changing idea of really learning about my client’s business and then coming along-side to help them close their performance gaps became my passion.

Over time I have honed the skills needed to bring clarity to a plan and inspire the building of organized and efficient business development systems. As a true process person I am able to leverage the knowledge and experience of my clients, their groups of influence as well as my own on every project. And what is even better—helping people improve their own business development systems supports their bigger vision and enables them to create the value in the world they were called to create.

I have authored two popular business books, Business Development is Everyone’s Business and 151 Quick Ideas to Increase Sales. Writing these books has been more of a calling to share my ideas than a goal…and I’m feeling more titles brewing!

Tucson, Arizona is home to me and my husband Jim, Grandma Betty, and a hound dog named Emma. We’ve been here six years and we love it. I grew up in the small town of Zionsville, Indiana a part of a large boisterous family and a community of close friends. I can now boast having more nieces and nephews than most of my friends. I continually lobby them all for visits to Tucson and offer my unique brand of hospitality at the “Sparks B & B.”

My inherent affinity for being a part of a meaningful community naturally drives this phase of my own business development. I am sincerely focused on being in community with those who want to accomplish more with their business by bringing more value to the world. Please join with me and others…

Read more about my Approach and learn about my systematic view of business development and the keys to Organic Marketing!


Client Testimonials

The planning of Victory Days spanned over two years and then was forced to change venue in the 11th hour. Almost no one thought we could do it. Hundreds of volunteers, thousands of parking spaces, seemingly millions of decisions, airplanes, re-enactors, antique automobiles, numbing complexity. And yet, you were there, with us through thick and thin, encouraging us to stick to the plan when it worked and providing solutions for when it didn’t.

Promoting an event like ours presented considerable challenges and your skill with the media kept Victory Days in front of the public. Your ability to help us navigating websites, magazines, newspapers, brochures, and the never ending list of promotional places we needed to be in or part of was nothing less than brilliant. As we neared the event and my life seemed mostly chaotic you kept me working productively moving from one radio or TV interview to another. All I had to remember was where to be and when. Victory Days would not have been a success without you. As Executive Director I can’t imagine having an event without you as my partner.

Paul King, Victory Days

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