Business Development is Everyone's Business

What if all employees worked as hard to promote your company's products and services as the sales and marketing people did? What if the act of developing business for your organization came naturally to employees, without stress or preparation? What if owners could depend on the fact that their employees were their company's best ambassadors, consistently providing excellent customer service and promoting additional ways to help customers? When an organization wants to grow, it needs all employees--not just management and sales people--to pull together and work to make it happen.

 

Six Key Business Development is Everyone's Business (BDEB) Principles

  1. Maximizing your natural connections with the Five Groups of Influence™ enhances business development.
  2. A constant state of “sincere helpfulness” encourages service quality.
  3. Knowledge of the primary channels of opportunity can leverage business development resources.
  4. Employees do their best work when they understand how they impact organizational success.
  5. Ongoing staff and work environment development increases organizational potential.
  6. Valuing a variety of business development activities and results improves outcomes.

Get your copy of Business Development is Everyone's Business today at Amazon.

 

Client Testimonials

The planning of Victory Days spanned over two years and then was forced to change venue in the 11th hour. Almost no one thought we could do it. Hundreds of volunteers, thousands of parking spaces, seemingly millions of decisions, airplanes, re-enactors, antique automobiles, numbing complexity. And yet, you were there, with us through thick and thin, encouraging us to stick to the plan when it worked and providing solutions for when it didn’t.

Promoting an event like ours presented considerable challenges and your skill with the media kept Victory Days in front of the public. Your ability to help us navigating websites, magazines, newspapers, brochures, and the never ending list of promotional places we needed to be in or part of was nothing less than brilliant. As we neared the event and my life seemed mostly chaotic you kept me working productively moving from one radio or TV interview to another. All I had to remember was where to be and when. Victory Days would not have been a success without you. As Executive Director I can’t imagine having an event without you as my partner.

Paul King, Victory Days

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